Digital Strategy

The main idea of the digital strategy is to pick up the best way to establish/engage/interact with your target audience through your online presence, and make sure that your online goals are in harmony with your business goals. Digital Strategy is the most first and important step on the digital media road. It's the main key which has a great impact on your concept design, content, workflow, coding, implementation, structure, optimization, and approach. It's the initial step for focusing on your ROI (Return On Investment).

Concept and Design

Digital Design for any digital platform let it be website, mobile application, or social media application..etc. is not about only delivering something which looks nice. It's about creating a combination of beauty, structure, usability, and accessibility. That should be taken in consider from the start, from doing the research, sitemap, wireframes, and design.

Technical Build

I used to work alone or with a team to do the development services for the digital media solutions (Web, Mobile, Social Media Apps, Ecommerce, forums...etc.).
According to the digital strategy and design I pick the development platform. My agile web development methodology is a proven delivery mechanism, embracing project reviews, rigid quality assurance, and a continual keep-in-touch relation with the client throughout the development process.

Social Media

Social Media is one of the most effective tools for the digital media suit. So I used to manage the social network platforms to increase brand visibility , engage and increase the target audience. I used to do social media management for campaigns like election campaigns, social media marketing strategy, FaceBook application development, social media monitoring and reporting, FaceBook page design, Twitter page design, YouTube channel design, LinkedIn page design, and Google+ page design.

Digital Marketing

Promoting digital media requires compelling non-traditional digital marketing solutions. Your website and social media platforms are the basket of your fruit. After having your website launched and during the process of design and code, you need to put on mind a lot of things to get your basket(website) exposed to as many and proper audience you are looking for. Here are some of the main digital media marketing solutions I used to implement and manage: Email Marketing, Mobile Marketing, Blogging, Integration of Offline Marketing, Online Display Advertising, SEM (Search Engine Marketing), SEO (Search Engine Optimization), and Social Media mentioned earlier.

Project Management

During all the above mentioned steps, and after finishing them. You need a proper management for the entire process, improve the steps implemented earlier, measure the performance, list the weakness points, suggest new practical ideas. Compare between the implemented strategy and the theoretical strategy.

In this step a lot of steps are involved as well like creating content, creating newsletters, integrating all the above mentioned steps.